LAZARINA
FASHION & PORTRAIT
PHOTOGRAPHER
MADRID, SPAIN
PERSONAL BRANDING PHOTOGRAPHY
Professional Imagery tailored to elevate your brand, reflect your personality, and make a lasting impression
Elevate Your Professional Presence
Personal branding photography is about creating a visual narrative that communicates who you are and what you stand for, helping you stand out in your industry with authenticity and confidence.
The Power of a Polished Image
In today’s world, your visual presence is often your first introduction. Professional, high-quality images help establish trust, credibility, and connection, setting you apart from the competition.
Who Is Personal Branding Photography For?
Entrepreneurs and Business Owners
Create a cohesive visual identity that reflects your brand values and attracts your ideal audience.
Creatives and industry Leaders
Showcase your individuality and expertise with imagery that tells your unique story and aligns with your professional goals.
Anyone Building Their Personal Brand
Whether you’re a speaker, coach, or influencer, elevate your online and offline presence with tailored, high-impact photography.
Editorial style Influencer Photoshoot
Chef personal branding photosession
Editorial style Influencer Photoshoot
Editorial style Influencer Photoshoot
The Personal Branding Experience
A Customized Approach
I begin with a consultation to understand your brand, goals, and the story you want your images to tell. Every element of your session is tailored to reflect your vision, from wardrobe and styling to the locations and tone of the imagery.
Expert On-Set Direction
During the shoot, I guide you through poses and expressions to ensure you feel confident and comfortable, resulting in authentic images that capture your best self.
Attention to Every Detail
From planning to execution and post-production, every stage of the process is handled with precision and care, ensuring the final images are polished and impactful.
Where Can I Use Personal Branding Photography
Online Presence
Upgrade your website, social media, and professional profiles with imagery that conveys your expertise and personality.
Marketing Materials
Enhance your promotional materials, from brochures to digital ads, with visually compelling images that resonate with your audience.
Media and Publicity
Be prepared for interviews, press features, and public speaking engagements with professional photos that represent your brand.
​Why Choose My Personal Branding Photography?
Expertise in fashion and editorial portrait
With years of experience in editorial and celebrity photography, I bring an elevated approach to personal branding, ensuring every image aligns with your vision.
Expertise at Every Stage:
From Planning to On-Set Direction and Post-Production
From the smallest adjustments in lighting to the perfect pose, every detail is meticulously managed to create portraits that truly stand out.
Collaborative and Supportive
Your input is essential. I work closely with you at every stage, from planning and creative direction to the final selection, to ensure the result is a collection of bespoke images that not only meet your needs but exceed your expectations, elevating your brand with elegance and authenticity.
Lazarina is an outstanding professional who makes you feel at ease throughout the session, and her warm approach creates a fun, relaxed atmosphere that brings out your best.
Absolutely recommended, 100%!"
Carlos Ollero
Lazarina´s expertise in fashion and celebrity editorial has established her as a preferred photographer
for the ones who seek excellence.
From thoughtful creative direction to expert lighting, Lazarina creates portraits that are
not only beautiful, but also timeless and impactful. "
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Adriana Serna
Let´s Tell Your Story Through Powerful Imagery!
Whether you’re building your brand, launching a business, or redefining your professional image, personal branding photography is a powerful tool to achieve your goals. Contact me today to start crafting your bespoke session.
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The photos turned out
better than I could've imagined.
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I felt like a true celebrity,
and use the photos all the time
to boost my brand and promote my career.
A wonderful investment in my profession!
Salwa Emerson
The experience and the results were incredible.
As someone who always feels I look bad in photos and is very demanding, I was thrilled—every photo, both group and individual, was a “10.”
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What stood out the most was the professionalism and, the good taste, elegance, and warmth.
She knows exactly how to guide you and bring out the best in you. You have a wonderful time, with music, in a pleasant setting, and everything you need to do your makeup, change outfits... truly one of the best investments I've made.
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Lazarina has worked several times with us, delivering spectacular results.
If I had to highlight something, it would be her impeccable professionalism, expertise in imagery, and her empathy in connecting with the people she photographs—an essential factor in making them feel comfortable and bringing out their best.
I would recommend her services without hesitation, as proven by the fact that we have already worked together multiple times.
Cristina Robledano, Communications Director at
Charity Organization "Nuevo Futuro"
